A brand shoot for your creative business is one of the most important investments you’ll make for your brand, and you’ll want to budget for this yearly, if not more. I’m not just saying that because I’m a brand photographer – but because without strategic, captivating imagery your brand will NOT engage the clients you are aiming to attract.
Studies have shown that it takes about 50 milliseconds (that’s 0.05 seconds) for users to form an opinion about your website that determines whether they like your site or not, whether they’ll stay or leave.
Think about your favorite brands and websites to visit – aside from a great logo, color palette, font pairings, and the other things that make up the brand visuals- do they have great imagery? I’m willing to bet yes. And you and your brand deserve great imagery, too! You’ve got to invest to impress!
One of the sweetest beings, most talented social media gurus, and wittiest of writers – introducing Christie Grell, owner of Brazen & Bond, a bold digital marketing and creative writing company based in Austin, TX. She has written for us over at Bare By Elizabeth on some hot topics including THE DATING ROADMAP and
5 TIPS TO PREPARE FOR A BOUDOIR PHOTOSHOOT and will likely make other appearances on here from time to time!
As someone who specializes in social media and brand marketing, Christie knows the importance of a great creative brand shoot for her creative business. She wanted her mini brand shoot to reflect her strengths and interests, her time spent living in Paris, and all of the things that make Christie, Christie! She opted for The Creative Chateau as our backdrop due to the perfectly Parisian-chic aesthetic throughout the entire house. There’s even french music playing when you walk through the grand front entrance, transporting you to what feels like a Montmarte flat instantly. Honestly, I could shoot with Christie all day every time we are together. I am convinced that our creative spirits have definitely been on adventures together in a previous life and she is just a gem of a human. Enjoy a few of my favorite images from her shoot below! XO
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